What Percentage Of The Communications Meaning Is Delivered Through Paralanguage
The commonly cited figure that 93% of communication meaning is delivered through paralanguage (38% tone of voice) and body language (55%) originates from Albert Mehrabian’s 1967 studies on the communication of feelings and attitudes. However, this statistic is frequently misinterpreted as applying to all communication, when in fact it only pertains to inconsistent messages about emotions and attitudes.
